The Lyon Chamber of Commerce and Industry organised its 8th International Forum last week. Over two days, businesses from the area who wish to expand abroad were able to attend talks and workshops aimed at enhancing the efficiency of their export strategy.
While Jean-Paul Mauduy, president of the CCI, recalled that international trade could make up for a sluggish domestic market, at this year’s forum the accent was on protecting innovation, international fraud and exchange rate fluctuations in particular. The occasion also offered the chance to draw attention to markets with great potential including Central Asia, Iran, India (this year’s special guest country), Turkey, Norway and Sweden.
Adminex was at the forum. This meant we were able to take part in the exchanges and meet different stakeholders from the region, at the same time reminding people about our network, in particular our branches in Germany and Turkey.